The truth is my firm didn't do a great job of marketing. Luckily we had repeat clients. Maybe because of the repeat clients we found it easy to not value marketing.
If I were starting all over, knowing what I know now, here's what I would do. "Overall, this guide is awesome!. I will definitely be implementing this in our practice. This is great stuff. Not only do you go into creating the template, but using it too! Perfect." - Danny Cerezo, Firm Principal View Screenshots below, and learn more. My Interview With Business Of Architecture / Enoch SearsA guy who knew me from my Corbu adventure mentioned me to Enoch Sears. Enoch has a website called The Business Of Architecture. Part of what Enoch offers is a podcast that interviews people in the architecture industry. He invited me to be interviewed. I said, 'Yes'. And here we are.
The interview is broken into two parts below. We got our first email system when we moved into a building where an IT consultant was also a tenant. He wired us into his system and we used his domain name. The monthly cost was affordable and there were no maintenance headaches or costs. It was 1993 and Al Gore had just invented the Internet two years before. We were ’on it’.
Over time all those drawing attachments started clogging up his email server, so we got our own email server with our own domain name. The cool factor balanced out the costs and hid the fact that we were stepping out on a slippery slope. |
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